While favicons don’t directly help search engine optimisation (SEO), they do help with brand awareness. When users bookmarked a site through Internet Explorer, they displayed the icon next to the website’s name in the favourites list. Usually, they’re just the brand or website logo shrunk down to 16 x 16 pixels, but any image can be used to represent a brand.įavicon, short for “favourite icon”, was originally a new feature within Internet Explorer browser in 1999. Take a look at Web Hosting solutions – we have packages to suit everyone, plus you can get 10% off with the code LCNBLOG10.įavicons are the small square images that are usually displayed before the URL in the address bar of a browser, in the browsing tabs, and next to the site name in a users list of bookmarks. This guide will show you how to make a favicon, and how they can boost your marketing efforts.īefore we get into the guide, you will of course need web hosting to get a site online and add a favicon. ![]() They’re not the most important aspect of a website, but it’s details like this that make sure you’re remembered by potential customers and stand out from the competition. If you’re serious about branding your business, favicons should really be a part of your marketing arsenal.
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